Introducing two icons in one. WANNA PLAY?

Life’s too short for serious underwear. That’s why we’ve partnered with a true icon when it comes to having fun and being comfortable with who you are.
The first game ever specifically designed to be non-violent and gender-neutral, it’s been a world-favourite for decades and can now be enjoyed on super comfortable underwear! The collection features a few of our most loved series: ZERO Feel and Weekend for Women – and START and our super comfy GO Shirts for men.
Playful and colourful sets for retro fun and freedom of movement. The world’s comfiest underwear meets the world’s favourite video game. Ready? Let’s play.

Introducing two icons in one. WANNA PLAY?

Life’s too short for serious underwear. That’s why we’ve partnered with a true icon when it comes to having fun and being comfortable with who you are.

The first game ever specifically designed to be non-violent and gender-neutral, it’s been a world-favourite for decades and can now be enjoyed on super comfortable underwear! The collection features a few of our most loved series: ZERO Feel and Weekend for Women – and START and our super comfy GO Shirts for men.

Playful and colourful sets for retro fun and freedom of movement. The world’s comfiest underwear meets the world’s favourite video game. Ready? Let’s play.

Introducing two icons in one. WANNA PLAY?

Life’s too short for serious underwear. That’s why we’ve partnered with a true icon when it comes to having fun and being comfortable with who you are.

The first game ever specifically designed to be non-violent and gender-neutral, it’s been a world-favourite for decades and can now be enjoyed on super comfortable underwear! The collection features a few of our most loved series: ZERO Feel and Weekend for Women – and START and our super comfy GO Shirts for men.

Playful and colourful sets for retro fun and freedom of movement. The world’s comfiest underwear meets the world’s favourite video game. Ready? Let’s play.
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